George Berkowski Q&A: FutureBook keynote George November 9, 2014 Communications, ecommerce, Insights, Management This piece appeared on theBookSeller.com --- George Berkowski is a former rocket scientist turned app developer turned serial digital entrepreneur. In this Q&A, ahead of his keynote speech at...
Snapchat Snapshot: Audience Numbers, Demographics and Advertising George June 28, 2014 Audience Building, Communications, Research, Snapchat Snapchat has emerged as an everyday communication tool for millions of teens and young adults, particularly in the U.S. and Western Europe. Snapchat launched in September 2011, so it is not...
Like OMG, 77% of US college kids use Snapchat daily George March 12, 2014 Audience Building, Communications, Snapchat A new study that polled 1,600 self-identified social media users in college from around the United States revealed that an enormous 77% use Snapchat on daily basis. The study also found that the...
Viber joins the Billion Dollar App Club George March 12, 2014 Audience Building, Billion Dollar Apps, Communications, Viber The Japanese Internet retailer Rakuten plans to pay nearly $1 billion for Viber Media Inc., the company behind the Viber app. It's an interesting strategy which allows Rakuten to compete more closely with...
Sale of the Century: Facebook snaps up WhatsApp for $19 billion George February 19, 2014 Communications, WhatsApp In what can be thought of as either sheer Silicon Valley insanity, or a wise defensive move, Facebook's Mark Zuckerberg picked up WhatsApp - a four-year-old communications app - for a total price tag of $19...
Evan Spiegal – CEO of Snapchat (and how he plans to make money) George October 27, 2013 Billion Dollar Apps, Communications, Founder Interviews, Insights, Snapchat Evan talks about how Snapchat will make money at Techcrunch Disrupt, San Francisco...